Was reading on Europe scoot site that BMW in Europe offering 1200 Euro = approx. $1800.00 incentive to be applied on new scoot purchase or additional accessories for new scoot.
OrToo many companies deep in overhead and living in the red, they are almost throwing product at you these days to get sales... They need to lower their overhead and supply a quality product and stand firm by their prices.
Dead right jeff.....almost £11,000 here in UK for a 'Kymco with a round blue & white badge'!Or
Maybe BMW did lower their overhead (E.g. having Kymco build the engines) and instead of passing some of the savings to the buyer via a lower list price, they tried to pocket a higher profit margin. Can't blame them for trying to maximize profit, but the market is telling them something.